In Australia, there are 2 major beauty events in the yearly calendar. Sydney has IMATS (International Makeup Artists Trade Show) and Melbourne has Salon Melbourne.
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Inspiring hair creations |
Salon Melbourne is a hair and beauty expo showcasing the latest products, technologies, hottest trends and talent and live demonstrations by industry experts.
This year the event was held back on the weekend of March 28-29 atthe Melbourne Convention Centre. This expo geared towards salon operators, professionals and students alike and has a plethora of hair styling information, and products for sale, from the latest manicure and waxing tools, spa equipments to a great array of cosmetics and beauty tools.
The place is great to pick up hair inspirations, see the prestigious Hair Expo Awards Finalists gallery of their creative inspirations.
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Finalists of the Hair Expo award |
I was provided a media pass and was able to see first-hand the hustle and bustle that was the expo of Salon Melbourne.
The displays were plentiful, the offerings vast. It was literally candy-land for any salon fanatic.
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airbrush makeup demonstration |
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Vani-T lipsticks |
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more Vani-T lip products |
The best things about these exhibitions is the inspirations you get from it, being able to talk to so many like minded individuals and experts in the field and of course the trade prices on the products for sale. Yes, OPI products for half the RRP at the expo and there were Orly and Shellac nail colours in every colour ever invented for sale.
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Hair styling products! |
Next year, Salon Melbourne will be held on April 14-15th. It's a must-see for anyone working in the beauty industry and I highly recommend anyone who qualifies for registration to do so
now so they don't miss it. The event is free for trade attendees (salon owners) and students.
I definitely look forward to visiting again to see next year's trends and new products.
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